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Brand Copywriting Portfolio
LimbMatch website copy
LimbMatch is a platform connecting prosthetic wearers with brands and clinicians. I wrote website copy that needed to feel medically credible without being clinical, both human and direct, without veering into inspiration porn. The brief required genuine understanding of the disability experience, not an outsider's interpretation of it.
The Intotum Inbox
Intotum is an adaptive fashion brand built around community. I write their fortnightly email newsletter in an editorial tone—part magazine, part movement. Each edition weaves together fashion, disability culture, and brand storytelling in a way that feels like a letter from a friend, not a marketing email.
Be Brand New blog writing
Monthly long-form blog content for Be Brand New, a social media consultancy helping small businesses show up online with confidence. I write in their brand voice covering strategy, content planning, and the realities of running a business in the digital space.